Blockmason Link: Use smart contracts without any blockchain experience

Blockmason Link is a new application designed to generate simple web APIs from smart contracts written on programmatic blockchains.

While Link will initially launch on the Ethereum network — and we will use Ethereum as an example throughout the whitepaper — Link has the potential to support smart contracts on every major programmatic blockchain. The goal of Link is to remove the barriers developers and users face in interacting with blockchain-powered applications. It accomplishes this objective by abstracting away the many confusing, esoteric processes currently necessary for a developer to interact with a smart contract or a user to interact with a decentralized application, including:

● Learning Solidity or other programming languages

● Purchasing Ether (ETH)

● Hosting an Ethereum node or related infrastructure

● Creating an Ethereum address

● Running MetaMask or similar wallet software

The process of creating a “Link app” from a smart contract is quite simple: any developer may register a smart contract with Link by providing its address and ABI, from which Link generates a set of standard API endpoints. Link also generates synchronized, dynamic API reference documentation, as well as interactive analytical tools to help developers understand how their smart contract is used, both on and off Link. Finally, Link also generates an API key for use by the developer, as well as an ETH account that Link will use to perform requests on the developer’s or client’s behalf. Link has three primary, and vital, value propositions: 1. Create a traditional, web-based application from a smart contract or decentralized app 2. Allow traditional developers to empower their web-based applications with smart contract infrastructure Link is a tool of adoption and growth for blockchain-based DApps. It opens up blockchain programming to developers without blockchain experience, and opens up blockchain-powered applications to users unfamiliar with the arcane intricacies of accessing networks like Ethereum. Furthermore, Link is a tool applicable to every blockchain enterprise. By managing the necessary, but tedious mechanisms of blockchain interaction, Link frees developers to pursue more creative and innovative projects. It also opens every blockchain project to the general public, making decentralized applications as easy to use as any other application with which the population is already familiar. With Link, it is entirely possible to imagine a near future in which every member of our society utilizes a blockchain-powered application on a daily basis without even knowing it. Consistent with the theme of removing barriers to blockchain adoption, Blockmason is working hard to make the Link Software-as-a-Service (SaaS) offering simple and familiar for all users. Developers, startups and entrepreneurs will have the option of staking their account with Link’s token, or using traditional payment methods like credit cards.

Blockmason is excited to announce the creation of our second blockchain industry revolutionizing product: Blockmason Link! At its core, Link removes the barriers to interact with smart contracts, allowing developers to instantly turn smart contracts on any programmatic blockchain into user-friendly applications. We’ll use Ethereum smart contracts as the example throughout this whitepaper, but Link is main-chain agnostic and is architected in a manner that is adaptable to the leading smart contract supporting main-chains without a native Web API layer. Link solves some of the most persistent and pervasive problems plaguing the blockchain community: ease-of-use and accessibility. While Bitcoin and Ethereum have grown in the public consciousness, blockchain still primarily functions as a vehicle for cryptocurrency trading and other financial applications. At Blockmason, we are true blockchain believers — it is only a matter of time until blockchain spurs the healthcare revolution, empowers economic freedom in developing countries, and stabilizes our fragile mass payment systems. However, it is impossible to realize this beautiful crypto-future until the completion of essential components of blockchain infrastructure. Blockchain has a high barrier to entry. From a development perspective, it requires learning Solidity, cryptography APIs, and the nuances of esoteric decentralized systems. From a user perspective, the hesitation is even simpler: decentralized applications are too damn tough to use! In a world that increasingly values convenience, it’s difficult to convince people to increase their DApp usage when usage necessitates so many prerequisites, including creating and learning to use an Ethereum wallet, MetaMask, safely storing your private keys, and so on. Just try explaining to someone the long-term benefits of decentralized contracts when even those in charge of regulating new technologies have no idea how they work. All the public thinks is: why use a “smart contract,” when dumb contracts work just fine? Why use Lndr, when I could use Venmo? Which brings us to one of Blockmason’s core beliefs: for an emerging technology to succeed, it must value the user. For too long, the blockchain community has ignored functionality, in favor of niche technical development, finance, or profit — hindering mass adoption. This is not to say we don’t love nerdy, precise technical advancement (we do!), but rather that we believe a smooth, exciting user experience is a necessary part of technological growth. Fully realizing the potential of blockchain technology requires the mass adoption of blockchain technology. Mass adoption requires an enhanced user experience, which itself requires technological innovation. Conversely, any technical breakthrough, regardless of its importance, is squandered if it does not solve the user experience. Greater access to technology leads to greater technological advancement. Just think of us as blockchain’s “Typhoid Mary.”

Blockmason Link — the missing block in blockchain’s ever growing tower. An innovation that sparks innovation.

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